Galileo

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So far Galileo has created 96 blog entries.

The Anatomy of Title Tags and Meta Descriptions for SEO

By | February 26th, 2017|SEO Best Practices, Top SEO for Travel Industry Blog Posts|

Title tags and meta descriptions are essential pieces of the SEO puzzle. They direct readers to your website and they help them understand what they’re looking at once they’ve arrived. If you don’t know what a title tag and meta description look like, how to construct them, or their real value, read on because we’re [...]

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The Supertraveler: Use Travel SEO Content to Meet these 4 Needs

By | February 17th, 2017|SEO Best Practices, Top SEO for Travel Industry Blog Posts|

Skift, a leader in travel-related news and industry trends, recently conducted research on Supertravelers with the intention of finding out how travel brands can best market to these frequent flyers and hotel guests. After studying the super-experienced business and leisure world trekkers, Skift compiled a 10,000-word Supertraveler Manifesto packed with results from online surveys, interviews, [...]

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The Supertraveler: Opportunities for Travel SEO Strategies

By | February 10th, 2017|SEO Best Practices, Top SEO for Travel Industry Blog Posts|

If you’ve wondered how to frame your travel SEO strategies so that you take advantage of opportune moments in a traveler’s journey, offering customers and potential customers just the bits of information they’re looking for when they’re looking, it can be useful to refer to a traveler’s survey for real insights. Skift, a leading travel [...]

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Charleston Local SEO Tips for Travel

By | January 13th, 2017|Charleston SEO, Top SEO for Travel Industry Blog Posts|

Hyperlocalization is one of the hottest marketing techniques to hit the Charleston hotel industry since the birth of the Internet. Because mobile is a way of life, and because consumers demand relatable content when they want it, more targeted searches occur now than ever and these searches drive the need for hyperlocal content from all [...]

The SEO Strategist’s CRO Guide: Part 2

By | January 13th, 2017|Conversion Rate Optimization, SEO Best Practices|

Hopefully, you read our blog post last week about strategies for conversion rate optimization (CRO). We provided a CRO Guide with points about what exactly it means to optimize to increase conversion rate.  And, we went into a bit of detail as to why every marketer – which means every business owner – should [...]

Charleston Travel SEO: Local SEO Strategies to Attract Visitors.

By | January 6th, 2017|Charleston SEO, Top SEO for Travel Industry Blog Posts|

Google has written extensively about its findings that hotels can increase sales and gain more loyal customers by “being there” and “being useful” during micro-moments, which are thousands of moments that make up stages in a traveler’s journey from thinking about a trip to taking one. As a Charleston hotel, you have an especially [...]

The SEO Strategist’s Guide to Conversion Rate Optimization

By | January 6th, 2017|Conversion Rate Optimization, SEO Best Practices|

It all started with the birth of the Internet. Since its creation, we’ve seen the World Wide Web expand and accelerate like nothing before, and some doubt we’ll ever witness growth like it again. This Web’s beginnings were quite humble as beginnings go, for something that would be so extraordinary. But, through the years [...]

Keyword Research for Travel SEO: How to Zoom in on Your Location.

By | January 2nd, 2017|Top SEO for Travel Industry Blog Posts|

Most travel business owners and managers are aware that keyword research is an important part of setting up a SEO campaign. But, some don’t realize that effective research - and a successful search campaign - depends on uncovering the best local keywords for a given business in addition to the top organic keywords. The [...]

Managed SEO Services: Reasons to Consider Outsourcing.

By | December 23rd, 2016|Charleston SEO, NYC SEO, SEO Best Practices|

Taking care of SEO is a big job. It’s not a marketing practice you want to play with in your free time and it’s not a task that should be approached with a mindset of “I’ll just put a few strategies into place.” SEO, to be effective at all in getting you seen online and [...]

Sad Because Your Site’s Not Ranking? Here’s the SEO Checklist you Need.

By | December 16th, 2016|SEO Best Practices|

You’ve chosen what you believe are good keywords and you’ve plugged them into your website’s content. You’re mindful about making sure your web pages have title tags and meta descriptions, and you make a point to include several links on each page of your site. But, you’re still not ranking. Is there some kind [...]

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