Optimizing for Voice Search Strategy: What You Need to Know

June 19th, 2018|Categories: Converting Data into Results, SEO Best Practices, Wise Web Optimization|

Google Home and Amazon Echo are changing the way people find what they need online. Simply ask these devices a question and you get answers [which are likely generated by voice search strategy]. You can be in the middle of washing dishes and still find out what the first steps are when you’re getting

Comments Off on Optimizing for Voice Search Strategy: What You Need to Know

Why Google Autocomplete is One of the Best Free SEO Tools

May 15th, 2018|Categories: Converting Data into Results, SEO Best Practices, SEO Content Writing, Wise Web Optimization|

Free SEO Tools: Google Autocomplete Google Autocomplete is one of the best free SEO tools you can have in your search marketing arsenal. Created specifically to “make it faster to complete searches that you’re beginning to type,” according Google itself, Google Autocomplete is a user-focused feature that also helps marketers better understand their audiences.

Comments Off on Why Google Autocomplete is One of the Best Free SEO Tools

Is a Keyword Planner Necessary to Satisfy your Target Audience?

January 3rd, 2018|Categories: Converting Data into Results, SEO Best Practices, SEO Content Writing, Wise Web Optimization|Tags: , , , , |

You’ve got a great product or service and want to engage your audience to promote it. So, of course you’re going to create content to market what it is you sell or do. Have you planned exactly how you’ll reach your target audience though? If you hire a keyword planner, you have great shot

Comments Off on Is a Keyword Planner Necessary to Satisfy your Target Audience?

2 More Reasons to Pay Attention to User Reviews.

January 8th, 2016|Categories: Converting Data into Results, SEO Content Writing|Tags: , , , |

Online reviews have become a mainstay of most major retail websites; it’s increasingly rare for a site not to provide people with the opportunity to rate whatever they’re selling. From a consumer perspective, the benefits of user reviews are fairly clear; they give us an insight into how well a product works or how badly

Why Has “Hyperlocalization” Become So Hyper-Important in Marketing?

September 24th, 2015|Categories: Converting Data into Results, Top SEO for Travel Industry Blog Posts, Wise Web Optimization|Tags: , , , |

How much do you leverage factors related to your immediate geographic locale in your Hyperlocalization Marketing Strategy? If your response to this question is “hmmm, not much,” you might want to think about adding some serious emphasis – even if your company sells primarily to national or global clientele. Why? What’s the point of zooming

How to Use Big Data to Create Wise Content

June 17th, 2015|Categories: Converting Data into Results, Wise Web Optimization|Tags: , , , |

You’ll find a multitude of definitions of Big Data with a quick Google search. Big Data analysis is a complicated science and a profitable industry. In this post, we here at Galileo Tech Media provide examples of how to use big data to create wise content for your audiences. Big Data can be defined as large

Data-Based Quick Fixes for SEO

February 20th, 2015|Categories: Converting Data into Results, Wise Web Optimization|Tags: , , |

Last week, we offered up our thoughts on SEO methods that do more harm than good. We advised you not to ignore your analytics, but instead to use the data you have to make informed decisions regarding quick fixes for SEO. We want to dig into that a bit more, as understanding your audience through analytics will

How To: Use Google Trends as a Keyword Analysis Tool

February 17th, 2015|Categories: Converting Data into Results, SEO Content Writing, Wise Web Optimization|Tags: , , , , |

Search data can reveal a lot about people and society as a whole. By analyzing trending searches, a person can gain insight into where influenza is spreading fastest and which Halloween costumes are hottest on a given year. In a famous series of articles, New York Times writer Seth Stephens-Davidowitz even demonstrated that using