Narrow Your Focus, Increase Your Conversions with Optimized Content Marketing for New York City

January 28th, 2016|Tags: , , |

Galileo Tech Media understands the need to target customers in specific areas. In fact, that’s what we were created to do. We know businesses want to target customers here in NYC. You need Wise Technology to do so effectively. What is Geo-Targeting? A business that needs to focus its content locally can differentiate content

5 Hyperlocalization Tips for NYC Hotels

January 21st, 2016|Tags: , , |

Hyperlocalization is the marketing strategy of the moment, especially in the hotel industry. The rise of mobile, demand for relatable content, and more targeted search results all fuel the hyperlocal trend. The 2014 Pigeon algorithm update by Google adds to the importance of a narrow focus. A survey from SEO company BrightEdge showed that

9 Tips to Get New York Websites to Sell Like a Sample Sale

September 18th, 2015|Tags: , , |

There’s a whole different standard to building websites in a marketplace as dynamic as New York City. Here, your site not only needs to meet the typical requirements of visual appeal and intuitive functionality, as a virtual calling card for your company; it needs to be clearly differentiated from the hundreds of other businesses

6 “Hyperlocal” Marketing Tips to Sell to New Yorkers

September 11th, 2015|Tags: , , |

Before we tackle New York City in particular, let’s kick off this article with a more basic question: How much do you leverage factors related to your immediate geographic locale in your marketing efforts? If your response to this question is “hmmm, not much,” you might want to think about adding some serious emphasis