content marketing

How To: Use a Hashtag Finder to Fine Tune your Content Marketing Campaign

January 16th, 2018|Tags: , , , , , , |

Ready to create content that broadens your company’s reach? Use a hashtag finder to better connect with your target audience and provide them with exactly what they’re looking for. Using a hashtag finder, it’s possible to get more information on the conversations that consumers are having. With this information, you can organize your editorial

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How To: Use Twitter Hashtags as a Keyword Analysis Tool

January 9th, 2018|Tags: , , , , , , |

Keyword Research is such an important part of a content marketing campaign, so don’t let yourself get stuck into using just one keyword analysis tool. Google AdWords can be your best friend, but there are other tools that provide a broader picture of your buyers’ needs. By analyzing Twitter hashtags, you get invaluable information

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Is a Keyword Planner Necessary to Satisfy your Target Audience?

January 3rd, 2018|Tags: , , , , |

You’ve got a great product or service and want to engage your audience to promote it. So, of course you’re going to create content to market what it is you sell or do. Have you planned exactly how you’ll reach your target audience though? If you hire a keyword planner, you have great shot

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How Content Marketing Drives Sales: 4 Tips to Align Your Content Strategy with Your Sales Funnel

December 14th, 2017|Tags: , , , , , |

Most of the time, a buyer takes a journey all the way down a sales funnel before becoming a customer. While marketers used to be able to reach consumers at a single touchpoint and convert, usually with bottom-of-funnel tactics, that’s no longer the case. Many marketers struggle to understand how content marketing drives sales.

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Should You Outsource Your Content Marketing Needs?

October 23rd, 2017|Tags: , , , , , , |

In-House vs. Outsource Content Marketing You know how important content marketing is. It’s your business to know. All of us, as marketers, have spent years understanding that we need to be putting out great content. And, more content. We need to be distributing it far and wide too. More so than the competition. In

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Local SEO for Real Estate: How to Position Your Business as a Local Expert

October 9th, 2017|Tags: , , , , |

The competitive nature of real estate, and the importance of technology today, means agents and brokers need to impress online. Positioning your real estate business as a local expert, through various Internet channels and optimization tactics, is the way to gain clients and make sales in our current market. This won’t be changing any

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Real Estate Content Marketing: Why Invest in Custom Blog Content for SEO

October 2nd, 2017|Tags: , , |

Companies that post regular blog content to their websites receive 55% more visitors than those not posting. More visitors equals more conversions, and more conversions leads to greater client interaction and boosted trust. Real estate companies rely on conversions and earned relationships. Real Estate Content Marketing is an SEO tactic that makes sense, for

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Galileo Partners with Better Homes and Gardens to Provide Real Estate SEO Services

September 5th, 2017|Tags: , , , |

Galileo Tech Media has partnered with Better Homes and Gardens Real Estate Distinctive Collection, the luxury sector of the Better Homes and Gardens Real Estate brand, to provide real estate SEO services and SEO content marketing for a new lifestyle blog. Better Homes and Gardens Real Estate Distinctive Collection represents buyers and sellers of exceptional

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Influencer Marketing Campaigns: Choose Influencers and Create Content for SEO Visibility

June 13th, 2017|Tags: , , , |

Social Media can be a great PR tool and a superb avenue for boosting SEO. But, it can be taken to a whole new level. Hiring influencers to share your brand on Facebook, Twitter, Instagram and other social channels allows you to skyrocket your publicity and amp up off-the-page optimization for your influencer marketing

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SEO Internal Links Part 1: A Guide for Better Content Flow.

March 10th, 2017|Tags: , , , , |

We’ve given you dozens of ideas for SEO strategies that you can put into place to maximize your website’s potential to bring you conversions. From optimizing for Yoast to doing extensive SEO keyword research, and everything in between, they’re all useful. But, at the core of these tactics, you’ll find that the goal for

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