Our CEO, Joseph McElroy, is at it again. Joseph has been in the business a long time, and doesn’t pull any punches. So when the issue of Growth Hacking as an ineffective Inbound Marketing Tactic entered his radar screen, he became suspicious.

There’s lots of noise about this topic – is it a fad? unethical? of limited value? Do the nay-sayers have a vested interest in pushing this tactic aside? In Joseph’s latest post on LinkedIn, he argues that “Growth Hacking is a way to put cleverness with technology into a strategic marketing plan,” says Joseph.

The science of Growth Hacking is only 1 of the elements that makes our Content so WISE. And Technology so STELLAR.

Hop over to LinkedIn, and let us know what you think of Joseph’s latest post.