The State of Content
Web content today is completely different from 10 years ago, even 3 years ago. It’s probably easy for you to remember when stuffing content with keywords to the point of it being nearly unreadable was the norm. That whole tactic led to a pretty miserable user experience across many websites, even those from the top brands in their industries.
SEO content marketing took a turn for the better when Google decided it would filter out keyword spammers from the SERPs. Readers and buyers now have a more enjoyable way of discovering products and services they need online, thankfully. While the SEO content marketing landscape is overall more pleasing, some brands go above and beyond to make the user experience ideal. They’re providing consumers with Wise Content backed by a seamless combination of science and art.
Wise Content is the New SEO Content Marketing
What is Wise Content? It’s carefully researched, created, and delivered content that targets buyers’ motivation, purchasing behaviors, and preferences. Wise Content is relevant because it’s driven by big data. And, it’s scalable as well as proven to be efficient and effective over time.
Galileo Tech Media creates Wise Content for brands in travel, real estate, and other industries. Our company was founded on Galileo Galilei’s principles who believed in grounding thoughts with scientifically backed intelligence. We approach SEO content marketing with the same philosophy.
We create targeted, compelling and customer-centric content that easily scales across digital channels for each of our clients. By focusing on data-driven insights to fuel all content we create, the perfect marriage of science and art, our clients more than compete in the fiercely competitive digital landscape. They rise above the rest.