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So far Galileo has created 170 blog entries.

SEO Link Building: 5 Ways to Earn Links and Boost Rankings

March 12th, 2018|

Recently we talked about the importance of inbound links in the world of digital marketing. We discussed ways to evaluate your current links to determine if they are helping you rank or hurting you. This week we’ll dive further into SEO Link Building and touch on steps to earn authoritative links. These are the

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The 2018 10-Step SEO Content Playbook for In-House Marketing Teams

March 8th, 2018|

If you’re looking for SEO advice, as are the many agencies who come to us with the question, “Where do we start with SEO,” our answer is below. We’ve put together an easy-to-follow 10-step guide – an SEO Content Playbook if you will - to help you understand the SEO roadmap and give you

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SEO Link Building Strategies: 5 Tips to Evaluate Your Links

March 5th, 2018|

Good links are powerful for SEO link building. Especially inbound links. Each link that points to your website from a site of authority boosts the authority of your site. That’s according to Google and let’s be honest, Google is who we’re concerned with when we put in effort trying to create the most effective

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7 Lessons on SEO Content Workload Management: Insights and Procedures We’ve Gained from Working with In-House Agencies

February 26th, 2018|

Galileo knows a thing or two about working with in-house agencies and workload management. In fact, last year we produced 20,000 pieces of Travel SEO Keywords and Content for just one client. And through it all, we have found seven lessons to be invaluable: Start with a pilot, then scale Use a system of trackers Work

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Digital Publishing and SEO: Strategy and Tactical Execution Align

February 23rd, 2018|

Galileo Tech Media Marketing Lead & New York SEO Consultant, Keith Reynolds, recently attended the SAM.ai "Sales and Marketing Summit 2018 - Sales & Marketing Growth Strategies"and had the opportunity to chat with Ken Kraetzer of Harrison, NY based CBSIServices.com. Ken tracked Keith down to discuss digital publishing, in particular the ways in which

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SEO for Travel Websites: What You Need to Know

February 19th, 2018|Tags: , , |

In today’s increasingly competitive travel landscape, brands that want to retain control of their bookings need to pay attention to SEO. It’s always been important for a travel company stay on top of the search optimization game. But, the world of SEO for travel websites right now is a time of great flux. And,

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Galileo Tech Media Announces In-House Agency Blog with DIY SEO Tips

February 14th, 2018|

Galileo Tech Media is thrilled to announce our in-house agency blog, which serves as a repository for DIY SEO tips and content marketing strategies. We will post consistently on our ability to meet in-house agencies' unique SEO and content marketing needs, and discuss ways to improve return on investment through innovative and calculated approaches

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3 Reasons Why Companies Outsource SEO Services

February 14th, 2018|Tags: , , |

Outside agencies bring a wealth of benefits to an in-house marketing team. Time, talent and flexibility are perhaps the most noteworthy. When an in-house team is trying to decide whether or not to outsource marketing to a digital agency, there are some questions that should be considered. What are our needs in terms of turnaround?

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What Travel Brands Need to Know About Google Travel

February 12th, 2018|Tags: , |

Skift, the largest intelligence platform in the travel industry, estimated Google’s travel business revenue at $14 billion for 2017. It also positioned growth for the Internet juggernaut at more than 20 percent for each year for the foreseeable future. While Google travel could be worth as much as $100 billion currently per Skift research

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Galileo Joins In-House Agency Forum

February 7th, 2018|

In-house teams of brands big and small now have Galileo Tech Media as a fellow member of the In-House Agency Forum, the foremost support and networking community for in-house agencies. Galileo looks forward to meeting representatives from in-house agencies across various industries, and offering scalable SEO and Content Marketing services to help them engage

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