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So far Galileo has created 200 blog entries.

Technical SEO Audit: What Your Business is Missing for Online Success

December 3rd, 2018|Categories: In-House SEO and Content Marketing Services, Link Building for SEO Blog – Strategy and Best Practices for Businesses, SEO Best Practices, Wise Web Optimization|

Companies go to great lengths to get noticed online. From informative blog updates to social media marketing, corporate leaders are investing in Internet marketing. However, these efforts are only as effective as the websites they represent. The journey to online exposure begins with a detailed technical SEO checklist. Discover what your business is missing

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Amazon SEO Best Practices | 5 Ways Amazon SEO is Similar to Google SEO

November 26th, 2018|Categories: Amazon SEO|

A solid understanding of SEO best practices is essential for success on any search engine. And while we’ve pointed out the differences between Amazon SEO and Google SEO, there are plenty of similarities between the two – after all, they’re both search engines!  Ahead, we’re delineating five key ways in which these digital powerhouses are

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Amazon Optimization Strategy | Amazon SEO Versus Google SEO

November 19th, 2018|Categories: Amazon SEO|

If you’re an online retailer that has mastered the art of Google SEO, you may think that launching your products on Amazon should be a breeze. After all, you’re already a pro at crafting keyword-rich content that indexes against relevant searches and compels shoppers to visit your site. And while some of your traditional

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Why Keyword Research Is Important to Create Content That Boosts Sales

November 12th, 2018|Categories: SEO Best Practices|

There was a time when SEO keyword research was simple. Marketers found a few highly trafficked keywords and used them frequently within the content. Within hours or days, the content climbed up the ranks of the search engines. Soon this became known as keyword stuffing. Search engines recognized it compromised the integrity of the

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Amazon Listing Optimization | What Every Amazon Page Needs

November 12th, 2018|Categories: Amazon SEO|

You’ve taken on an initial Amazon SEO audit to determine areas of strength and areas for improvement, conducted all-important keyword research to hone in on your brand’s most relevant keywords and read up on Amazon SEO optimization basics. Having completed these steps, it’s now time to move onto the nitty-gritty: Amazon listing optimization! Why

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Amazon SEO Strategy | Conducting an Amazon SEO Audit

November 6th, 2018|Categories: Amazon SEO|

As a seller on Amazon, it’s easy to believe that once you’ve launched a product page listing, the sales will come rolling in. Unfortunately, if it were that easy, everyone would be a smashing success on the platform. The reality is, there are now more than 560 million products listed on Amazon in the U.S.,

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Is My SEO Working or Does My Web Content Need Help?

October 31st, 2018|Categories: SEO Best Practices, SEO Content Writing, Wise Web Optimization|

Less than five years ago, search engine optimization (SEO) was the turbo fuel to propel a company past its competition. Today SEO is a necessity for businesses of all sizes and types. Effective SEO strategies help a company rank higher on the search engines and generate more leads. Complex algorithms and changing protocols have

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How to Write SEO Content in Less Time & Generate More Leads

October 29th, 2018|Categories: Converting Data into Results, SEO Best Practices, SEO Content Writing|

In an Internet-driven business world, companies face the challenge of producing quality content regularly to rank well on the search engines. In 2017, about 1.66 billion people around the globe purchased goods online. Learning how to write SEO content requires time, dedication, and expertise. Without it, companies are missing out on potential leads that

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Amazon SEO Optimization Services: The Basics

October 25th, 2018|Categories: Amazon SEO|

Amazon isn’t just big; it’s enormous. In fact, new research forecasts that the digital giant will occupy almost 50% of the U.S. e-commerce market by the end of 2018.  Of those sales, nearly 70% are “marketplace” sales, which refers to third-party sellers on Amazon. What’s more, growth shows no signs of slowing, with Amazon’s

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Writing Content that Matters: Go Beyond Trends in SEO Content Marketing

September 17th, 2018|Categories: In-House SEO and Content Marketing Services, SEO Best Practices, SEO Content Writing|

As more brands get serious about content publishing, it’s going to be increasingly important to focus on relevance, quality and integrity — both editorial and technical. Your content efforts will need to go beyond the trends in SEO content marketing. They’ll need to draw on current best practices but also differentiate your business, so

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