Real Estate SEO2021-02-24T19:05:59+00:00

Real Estate SEO Services

In the digital-first era, buyers and sellers look for brokerages, agents and properties online. A strategic real estate SEO strategy ensures your website appears when these prospective customers are hungrily searching. Galileo Tech Media has worked with countless enterprises in the real estate market and knows what it takes to succeed using data-driven real estate SEO services.

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Examining the real estate landscape

Why do you need real estate SEO?

According to data released by the National Association of Realtors, 50% of home buyers found their home online. This stat, though unsurprising, is staggering: In short, it makes it abundantly clear that real estate businesses aren’t simply in the real estate business—they’re also in the digital marketing business.

Yet with this great opportunity comes great challenges. For one, real estate is an ever-evolving industry, one that literally changes day by day. Whether you are a large brokerage firm or an independent agent, instituting a thoughtful, data-backed real estate SEO strategy—one that involves Content Hub creation and hyper-local keyword research — is paramount for success.

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How Galileo Tech Media can help your business with real estate SEO?

Galileo Tech Media’s managed Real Estate SEO services start with a comprehensive review of a client’s goals. We focus on target ROI, a technical SEO audit, competitor analysis, current capabilities, social footprint and Google My Business for real estate agents. From there, we help our clients develop a buyer persona and map their customers’ journey. Our team analyzes big data and performs keyword research to select the most optimal words for online content including web page content, blog posts and social media marketing (Facebook, Twitter, Pinterest, LinkedIn and more). We then create keyword-driven content for our clients that solves their customers’ problems. While offering targeted value for the consumer, our “Wise Content” also strategically builds a positive web presence for the client.

Our managed real estate SEO services encompass the following.

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  • Conducting data-driven keyword research, emphasizing on intent-focused terms and local SEO. When uncovering keywords for our clients, we always bear in mind their target audience—for example, a luxury home buyer is behaving in a much different way than a budget homebuyer and vice-versa.
  • Creating effective, carefully researched content that resonates with our clients’ target audience. When working for our luxury real estate clients, we produce lifestyle-oriented content that speaks to all aspects of a “life well-lived,” including travel and food blog posts.

  • Crafting a strategic link building campaign through cultivated relationships, therefore driving high-quality traffic to our real estate client’s website.

Explore our recent Real Estate SEO blog posts